Since August, we’ve concentrated a lot of our efforts into sharing our online advertising know-how with the public. From our event, How to Find and Build Your Audience Using Digital Marketing, to our free training shortly after, imparting our expertise on those who are dying to know digital marketing trade secrets has been a recent trend. We continued this week with a webinar and very special guest in the form of bestselling author and podcast host, Chloë Thomas.
This Thursday September 11th, Digital Gearbox is heading to The Global Trust Conference in London and we’d love it if you came to meet us!
[Read more…] about Meet Us at The Global Trust Conference 2014
So I have been here just over a month now and I thought it was high time I wrote my first Champs Diary entry.
Having not worked in digital marketing before I had little knowledge of the world of Google Adwords. However I have been an android user for several years now so I have had experience of the way that Google works. I also have some experience of testing and experimenting with things having done a psychology degree and masters. Although I came in to Adwords cold I have enough background knowledge for it to make sense as I go.
In my first week with Digital Gearbox, I’ve been getting to grips with Google Adwords. As software goes, it’s fairly user friendly, with plenty of hints and tips constantly popping up to guide you through various processes, such as setting up Campaigns and creating Adgroups. I quickly learned, however, that these tips are not as helpful as they may seem.