Since August, we’ve concentrated a lot of our efforts into sharing our online advertising know-how with the public. From our event, How to Find and Build Your Audience Using Digital Marketing, to our free training shortly after, imparting our expertise on those who are dying to know digital marketing trade secrets has been a recent trend. We continued this week with a webinar and very special guest in the form of bestselling author and podcast host, Chloë Thomas.
Already Halloween’s practically a distant memory, and with the embers of Bonfire Night fading away you can’t go far without hearing the “C” word; Christmas is just around the corner! If your business usually makes the majority of its sales in the festive season, you’ll want to make sure that your sales figures are worth ooh and aah-ing over well into the New Year.
So how do you get an instant boost in seasonal sales?
Hugh reveals the 5 top reasons why every eCommerce business should use Adwords at Christmas to increase orders.
In the Google Adwords world we sometimes concentrate too much on keywords, bids and ad copy. Sometimes we need to take a step back and think about ‘the customer’, ‘the searcher’ and ultimately the individual we want to make ‘the purchase’.
Now its time to take a step back…
Held at Olympia in London, eCommerce Expo is an unmissable event for all UK businesses looking to develop their eCommerce strategy. Wanting to make sure that our team stays on top of the latest eCommerce trends, tools and technologies, I zipped up to London for the day to explore what the conference had to offer. [Read more…] about Digital Gearbox visit eCommerce Expo 2015