Last month I went to the e-Commerce expo to see where the future of the industry was heading. Below are my three key takeaways on what is currently happening in the market.
For many, when asked about Google Adwords they will refer to it as an online advertising channel which can be used to list ads for a business on a search engine results page by bidding on selected keywords. Whilst this is a not in inaccurate description of it, it does grossly underplay the full capabilities […]
We have some very exciting news… we’re delighted to introduce our new account manager and PPC expert, Matt! Matt has joined us with a background in in-house PPC management for a software company in central London, so he’s already clued up on the tricks of the trade. Right now, he’s sinking his teeth into our […]
The eCommerce MasterPlan Virtual Summit is a week-long, free virtual summit filled with hand-picked eCommerce experts. It exists to help eCommerce business owners and marketers identify new growth strategies for 2017 and 2018; without the time or logistical commitment of a physical event. Not only this, but it’s the first of its kind and Digital […]
It’s what we’ve all been waiting for – the new Adwords interface has been highly anticipated by everyone in the industry and seeing the previews that had been floating around from industry blogs and Google themselves, we were pretty excited too. Lo and behold, recently it has begun dropping into a number of our client’s […]