Facebook Ads has become a global leader of online advertising in recent years. Making up around 97% of Meta’s (Facebook’s parent company) global revenue, the platform has received numerous upgrades over the…

Facebook Ads has become a global leader of online advertising in recent years. Making up around 97% of Meta’s (Facebook’s parent company) global revenue, the platform has received numerous upgrades over the…
When setting up a campaign on Facebook Ads, you may have been surprised by a campaign option in the form of Advantage+ campaigns. Facebook claim this new campaign creation type is designed…